Tuesday, November 9, 2010

Sorry for being Neglegent. Here's to fall!

The past couple weeks have been extremely busy and I'm afraid my blog has slipped away from me.  Now to get back in the swing of things... Fall is one of my favorite seasons.  I love the changing of the leaves, wearing sweaters, Halloween, and having a fall birthday (which I will post about later).  Football is an icon fall past-time that I am less fond of.  I'll watch it if its on, but I'm not much of professional sports fan.  That being said, I really enjoy the NFL's current commercial.



The snap shots of different football fans are really well done.  It almost makes want to voluntarily watch a game.  This advertisement not only promotes the fun of going to a live game, but it encourages watching games as a social activity that everyone can bet behind.

The key part of this add that caught my attention is the song: "Home" by Edward Sharpe and the Magnetic Zero's.  After watching this commercial I immediately googled whatever lyrics I could remember so I could find this song.  I've listened to it a dozen times since.  It's so catchy and though it's quirky, folk-ish sound seems like an unusual choice for a football commercial, it works great in this campaign.

I hope everyone enjoys the rest of fall before it ends!

Monday, October 18, 2010

Crowdspring: A blog and Web site Worth Checking Out


"Is it true if you don't use it you lose it?"  I have been using Crowdspring for a few months now to keep my  marketing mind sharp.  Crowdspring gives creatives the opportunity to offer up their marketing services to startups and businesses of all sizes who can set their own prices for their marketing and design needs. What used to be just for designers is now offers projects writers.  For me,  someone who's not quite in the professional world yet, it is a great place to practice and hone my creative skills. Crowdspring is used by a wide variety of clients. Current projects on the site include a logo design for  a Las Vegas concierge service and a company name for an urban children's play area.

Crowdspring also has a  great resource in their blog, which offers helpful tips about small business, internet marketing and design.  The blog provides content for clients and creatives, just like their Web site does.  The 12 questions series puts the spotlight on designers in the Crowdspring community, most recently Tin Bacic.  Small business spotlight interviews some of the companies that use crowd springs services.

The Crowdspring blog has some great advice for startups and people interested in internet marketing.  I especially enjoyed a video posted a few weeks ago on innovation. In this video, Ross, the co-founder of Crowdspring, states that the key to success for a startup is dissatisfaction and he has a good point.  He makes examples out of companies such as Myspace who failed to stay relevant because they got complacent with their success.  With interesting articles and an excellent link round up Crowdspring keeps up to speed with the latest information in startups and internet marketing.

Saturday, October 9, 2010

In Honor of MSU's visit to U of M Today

Pure Michigan ads have successfully positioned Michigan as a destination to visit (thanks Tim Allen!). Having lived here all my life, I can say that Michigan is a beautiful and unique State. Definitely worth visiting, I mean where else can you experience all four seasons in one week? Notsopuremichigan.com has done a spot-on job of parodying some of the areas of Michigan that got left out of the Pure Michigan campaign. The Royal Oak video is one of my favorites, but because I go to Michigan State, the Pure Michigan Football one is near and dear to my heart.This video has been circulating the Web for awhile, but I wanted to share it because it is gameday and because I think everyone needs to see this.

Pure Michigan: U of M Football

"It is a beautiful day for football!" I hope everyone enjoys the game. Let's go Spartans!

Monday, October 4, 2010

Well hey there.

Welcome to my blog and to my first post! The last time I had a blog was back when I was in middle school and livejournal was current coolest thing on the internet.  Most of my posts were about inside jokes I had with my friends, horrible lyrics from songs represented the boys i liked and complaints about my 13-year-old life.  I can promise two things: 1) that blog makes for a good laugh and 2) this blog won't be anything like my old one.

I've grown up a lot since then, but I'm still just a Junior in college and have much to learn. I am currently living and going to school at Michigan State University and I love every minute of it.  I'm studying advertising and public relations in hopes to one day work in the field preferably with social media.  The title for my blog is representative of how I approach things. I'm kind of like a sponge:  I soak in everything around me and live for new experiences and new adventures.  I do; however, hate they way "sponge" sounds, so found a better word.  I want to use this blog to share the fun, interesting and sometimes random stuff I come across about art, advertising, new media, culture and anything else that tickles my fancy.

(photo from Whorange)